Produkt
KlappentextDer klassische Berufsverkäufer ist schon fast ein Fall fürs Museum. Stattdessen verkaufen heute immer mehr Nicht-Verkäufer täglich direkt und selbst - ein Produkt, eine Dienstleistung, das eigene Image. Sie alle wollen gute Geschäfte machen. Aber wie geht das? Die weit verbreitete Meinung: den Interessenten überzeugen! - Stephan Heinrich sieht es ganz anders.. Seine über 20-jährige Erfahrung in leitenden Positionen im Vertrieb zeigt: Menschen wollen nicht überzeugt werden, sie wollen auf Augenhöhe verhandeln. Davon abgesehen ist es viel einfacher, vorhandenes Interesse zu wecken als nichtvorhandenes zu erzeugen. Was im Business künftig zum Erfolg führt - und in jedem Job nötig sein wird - ist die Fähigkeit, Geschäftspartner zu sinnvollen Entscheidungen zu verhelfen: Kaufentscheidungen, Projektentscheidungen, Investitionsentscheidungen, Kooperationsentscheidungen. In diesem Buch zeigt er, wie das geht. 52 clevere Tipps, die Ihnen helfen, dauerhaft profitable Geschäftsbeziehungen zu führen. Der Podcast 'Erfolg mit Geschäftskunden' erreicht regelmäßig zehntausende von Hörern, und bringt pfiffige Ideen in den Geschäftsalltag.
Stephan Heinrich is an expert in selling complex solutions and high-level services in projects to business customers. Based on more than 20 years of experience in the high tech industry, he has established himself as a leading expert for b2b sales. His approach: People don't want to be persuaded. Instead, they want to negotiate at eye level. Before he became a professional speaker, he used to work in a leading position for an international software company. Finally as Vice President. Today he runs his own business, Stephan Heinrich Management Consulting. Stephan Heinrich has received a number of awards including 'CSP Certified Speaking Professional' from the US-American Speakers Association, the 'Internationaler Deutscher Trainingspreis 2012/13" and the 'Innovation Award 2014' of the German Speakers Association. Furthermore, he is one of the few German-speaking Certiefied Speaking Professionals of the Natioal Speakers Association and an expert-member of Club 55. His German podcast 'Erfolg mit Geschäftskunden' reaches about 25,000 people every month. The father of two children lives in Trier, Germany. He balances is work-life with sports and photography.
Stephan Heinrich is an expert in selling complex solutions and high-level services in projects to business customers. Based on more than 20 years of experience in the high tech industry, he has established himself as a leading expert for b2b sales. His approach: People don't want to be persuaded. Instead, they want to negotiate at eye level. Before he became a professional speaker, he used to work in a leading position for an international software company. Finally as Vice President. Today he runs his own business, Stephan Heinrich Management Consulting. Stephan Heinrich has received a number of awards including 'CSP Certified Speaking Professional' from the US-American Speakers Association, the 'Internationaler Deutscher Trainingspreis 2012/13" and the 'Innovation Award 2014' of the German Speakers Association. Furthermore, he is one of the few German-speaking Certiefied Speaking Professionals of the Natioal Speakers Association and an expert-member of Club 55. His German podcast 'Erfolg mit Geschäftskunden' reaches about 25,000 people every month. The father of two children lives in Trier, Germany. He balances is work-life with sports and photography.