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Engineering Global E-Commerce Sites

E-BookPDFDRM AdobeE-Book
250 Seiten
Englisch
Elsevier Science & Techn.erschienen am22.05.2003
This book is a boon to technology professionals who are responsible for global integration projects. Faced with the mind-boggling complexities of standardizing global data, global processes and global e-commerce, even the most experienced professionals are often at a loss. James Bean has created an extraordinary compilation of standards information, and provided his insight on how to resolve complex integration problems. This book will benefit IT community at large, and I would encourage both specialists and novices alike to bring this book into their personal libraries. -- Arka Mukherjee, Ph.D., CEO, Global IDs Inc.

A practitioner's guide to developing global e-commerce sites, focusing on the design and engineering of Web forms for global data collection and alignment with widely recognized international standards, XML structures, and XML vocabularies. The author describes the globalization problem, identifies common design errors, provides a representative scenario, and introduces effective solutions and techniques.

Structured around a practical, real-world theme, this book is written for the hands-on practicioner in any mid- to large-sized company engaging in international ecommerce (B2C, B2B, etc.)

* Presents effective techniques for flexible and extensible data capture
* Provides techniques for using the most recognized international data standards and describes the synergies, value and importance of XML as a transaction definition medium
* Only book on the subject written from a software engineering point of view
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Produkt

KlappentextThis book is a boon to technology professionals who are responsible for global integration projects. Faced with the mind-boggling complexities of standardizing global data, global processes and global e-commerce, even the most experienced professionals are often at a loss. James Bean has created an extraordinary compilation of standards information, and provided his insight on how to resolve complex integration problems. This book will benefit IT community at large, and I would encourage both specialists and novices alike to bring this book into their personal libraries. -- Arka Mukherjee, Ph.D., CEO, Global IDs Inc.

A practitioner's guide to developing global e-commerce sites, focusing on the design and engineering of Web forms for global data collection and alignment with widely recognized international standards, XML structures, and XML vocabularies. The author describes the globalization problem, identifies common design errors, provides a representative scenario, and introduces effective solutions and techniques.

Structured around a practical, real-world theme, this book is written for the hands-on practicioner in any mid- to large-sized company engaging in international ecommerce (B2C, B2B, etc.)

* Presents effective techniques for flexible and extensible data capture
* Provides techniques for using the most recognized international data standards and describes the synergies, value and importance of XML as a transaction definition medium
* Only book on the subject written from a software engineering point of view
Details
Weitere ISBN/GTIN9780080505671
ProduktartE-Book
EinbandartE-Book
FormatPDF
Format HinweisDRM Adobe
Erscheinungsjahr2003
Erscheinungsdatum22.05.2003
Seiten250 Seiten
SpracheEnglisch
Artikel-Nr.2745028
Rubriken
Genre9200

Inhalt/Kritik

Inhaltsverzeichnis
1;Front Cover;1
2;Engineering Global E-Commerce Sites;4
3;Copyright Page;5
4;Contents;8
5;Foreword;12
6;Preface;14
7;Acknowledgments;16
8;Chapter 1. Global E-Commerce and the Web;18
8.1;The Web Is Global;19
8.2;Seven Frequent Global Web Site Design Mistakes;21
8.3;A Web of Diverse Data;29
9;Chapter 2. Defining the Terms Global, Regional, International, and Local;32
9.1;Global;32
9.2;Regional;34
9.3;International;35
9.4;Local;35
9.5;Languages and Dialects;36
9.6;Internationalization and Localization in Brief;38
10;Chapter 3. Global Standards;44
10.1;Types of Information and Data Standards;47
10.2;Common Consumer-Oriented Data Concepts;52
10.3;Common Business-Oriented Data Concepts;74
10.4;Customer Preferences, Locale, and Market Affinities;78
10.5;SLKD Auto Rental Example-Locale;80
11;Chapter 4. Globalized Data and Transactions;82
11.1;Presentation and Capture of Global Data;82
11.2;Global Customer Relationship Management (G-CRM);83
11.3;Typical Global B2C, Web-Based Customer Relationship;85
11.4;Typical Global B2C Technology Cycle;87
11.5;SLKD Auto Rental Example-Global Data;91
12;Chapter 5. Globalization Process and Techniques;110
12.1;Defining Global Business Requirements;111
12.2;Identifying Potential Markets;114
12.3;Formalizing the Design Approach;125
12.4;Global Transaction Design;154
13;Chapter 6. Transaction Engineering;160
13.1;XML-Based Transaction Solutions;161
13.2;Change Is Inevitable;186
13.3;Global Transaction Engineering Principles to Avoid;188
13.4;Beware!;190
14;Chapter 7. Enterprise Application Integration;194
14.1;Global Data Integration;196
14.2;Extensive Use of Standards and Classifications;203
14.3;Operational vs. Analytical;208
15;Chapter 8. The Complexities of Mobile E-Commerce;210
15.1;The Wireless Globe;211
15.2;Wireless Design Complexities;212
15.3;WML;213
16;Appendix A. Global Standards References;216
17;Appendix B. Resources and Recommended Reading;222
18;Glossary;228
19;Index;234
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