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Einband grossEthical Principles highlighted by Nestlé
ISBN/GTIN

Ethical Principles highlighted by Nestlé

GRIN Verlagerschienen am01.07.2018
Seminar paper from the year 2018 in the subject Business economics - Business Ethics, Corporate Ethics, grade: 1,3, University of Strasbourg, language: English, abstract: Nestlé S.A. sells its products in 189 countries worldwide, has a history of 152 years and is the world's largest food company. The company has been in the headlines many times over the past 30 or 40 years and not for good reasons. Throughout the years, the Switzerland based company has been accused of union busting, false advertising and tricking poor, disenfranchised mothers into buying their baby formula, and contaminating drinking water in areas in which they have factories for their numerous bottled water brands. When evaluating (un-) ethical behaviour of a company of this size it often becomes to the political issue. A soberer approach represents the following paper where we discuss about Nestlé's ethical principles, visible aspects of corporate culture, hidden aspects that influence the company's ethical behaviour and "questionable" ways of doing business. In our presentation and this article, the corporate social responsibility and general corporate practices of the Nestlé brand will be reviewed and analysed.mehr

Produkt

KlappentextSeminar paper from the year 2018 in the subject Business economics - Business Ethics, Corporate Ethics, grade: 1,3, University of Strasbourg, language: English, abstract: Nestlé S.A. sells its products in 189 countries worldwide, has a history of 152 years and is the world's largest food company. The company has been in the headlines many times over the past 30 or 40 years and not for good reasons. Throughout the years, the Switzerland based company has been accused of union busting, false advertising and tricking poor, disenfranchised mothers into buying their baby formula, and contaminating drinking water in areas in which they have factories for their numerous bottled water brands. When evaluating (un-) ethical behaviour of a company of this size it often becomes to the political issue. A soberer approach represents the following paper where we discuss about Nestlé's ethical principles, visible aspects of corporate culture, hidden aspects that influence the company's ethical behaviour and "questionable" ways of doing business. In our presentation and this article, the corporate social responsibility and general corporate practices of the Nestlé brand will be reviewed and analysed.
Details
Weitere ISBN/GTIN9783668719910
ProduktartE-Book
EinbandartE-Book
FormatPDF
Erscheinungsjahr2018
Erscheinungsdatum01.07.2018
Seiten7 Seiten
SpracheEnglisch
Dateigrösse444
Artikel-Nr.3445172
Rubriken
Genre9200

Autor