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Einband grossThe Essential Guide to Business for Artists and Designers
ISBN/GTIN

The Essential Guide to Business for Artists and Designers

E-BookPDFDRM AdobeE-Book
344 Seiten
Englisch
Bloomsbury UKerschienen am09.02.20172. Auflage
This second edition of the best-selling, comprehensive handbook The Essential Guide to Business for Artists and Designers will appeal to a wide range of artists, makers, designers, and photographers looking to set up and establish an arts practice or design business within the visual arts and creative industries.

With fully revised content, three new chapters, and profiles of contemporary artists and designers from around the world, this guide leads the reader through the most important aspects of setting up and growing a profitable enterprise.

Providing the vital knowledge and tools to develop a vision and achieve business growth, topics include:
- Building networks and successful negotiation tactics
- Promoting an engaging social media presence
- Business planning and money management
- Overview of legal, tax and intellectual property issues
- Setting up a website and trading online
- Exploiting innovation and future trends

As well as specially tailored enterprise exercises and useful diagrams, this latest edition features apt quotations and indispensable resources including an extensive glossary and a list of key professional bodies and organisations based in the UK, USA, Canada, Australia and South America.

This handbook is printed in a dyslexic-friendly font and includes new illustrated mind maps and colour pictures throughout.
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Verfügbare Formate
TaschenbuchKartoniert, Paperback
EUR43,50
E-BookPDFDRM AdobeE-Book
EUR39,99
E-BookEPUBDRM AdobeE-Book
EUR39,99

Produkt

KlappentextThis second edition of the best-selling, comprehensive handbook The Essential Guide to Business for Artists and Designers will appeal to a wide range of artists, makers, designers, and photographers looking to set up and establish an arts practice or design business within the visual arts and creative industries.

With fully revised content, three new chapters, and profiles of contemporary artists and designers from around the world, this guide leads the reader through the most important aspects of setting up and growing a profitable enterprise.

Providing the vital knowledge and tools to develop a vision and achieve business growth, topics include:
- Building networks and successful negotiation tactics
- Promoting an engaging social media presence
- Business planning and money management
- Overview of legal, tax and intellectual property issues
- Setting up a website and trading online
- Exploiting innovation and future trends

As well as specially tailored enterprise exercises and useful diagrams, this latest edition features apt quotations and indispensable resources including an extensive glossary and a list of key professional bodies and organisations based in the UK, USA, Canada, Australia and South America.

This handbook is printed in a dyslexic-friendly font and includes new illustrated mind maps and colour pictures throughout.
Details
Weitere ISBN/GTIN9781474250566
ProduktartE-Book
EinbandartE-Book
FormatPDF
Format HinweisDRM Adobe
Erscheinungsjahr2017
Erscheinungsdatum09.02.2017
Auflage2. Auflage
Seiten344 Seiten
SpracheEnglisch
Dateigrösse18930 Kbytes
Illustrationen50 colour illus (photographs, mind maps and diagrams)
Artikel-Nr.4097658
Rubriken
Genre9200

Inhalt/Kritik

Inhaltsverzeichnis
Foreword by James Dyson
Introduction

1. Making Creativity Pay
2. How to Make a Living
3. Overview of Business Start-Up
4. Money Management
5. Business Planning
6. Building Networks
7. Self-Promotion
8. Funding and Sponsorship
9. Creative Crimes
10. Confidence and Negotiation Tactics
11. Records, Tax and Basic Bookkeeping
12. Websites, Blogs and Social Media
13. Innovation and Future Trends
14. Ideas for Growth

Appendix 1. Business Knowledge Exercises
Appendix 2. Answers to the Costing and Pricing Quiz
Glossary
Useful Organizations
Index
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