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Events Management

An Introduction
TaschenbuchKartoniert, Paperback
466 Seiten
Englisch
Taylor & Francis Ltderschienen am31.01.2023
Contemporary events management is a diverse and challenging field. This introductory textbook fully explores the multidisciplinary nature of events management and provides the student with all the practical skills and professional knowledge they need to succeed in the events industry.mehr
Verfügbare Formate
BuchGebunden
EUR228,50
TaschenbuchKartoniert, Paperback
EUR64,00
E-BookEPUB0 - No protectionE-Book
EUR67,49
E-BookPDF0 - No protectionE-Book
EUR67,49

Produkt

KlappentextContemporary events management is a diverse and challenging field. This introductory textbook fully explores the multidisciplinary nature of events management and provides the student with all the practical skills and professional knowledge they need to succeed in the events industry.
Details
ISBN/GTIN978-0-367-61004-3
ProduktartTaschenbuch
EinbandartKartoniert, Paperback
Erscheinungsjahr2023
Erscheinungsdatum31.01.2023
Seiten466 Seiten
SpracheEnglisch
MasseBreite 175 mm, Höhe 239 mm, Dicke 32 mm
Gewicht1071 g
Artikel-Nr.58730344
Rubriken
GenreWirtschaft

Inhalt/Kritik

Inhaltsverzeichnis
1. Introduction to events management. 2. Event project management: feasibility, planning, delivery and evaluation. 3. Event design and production. 4. Event operations. 5. Event human resource management. 6. Event finance. 7. Event marketing. 8. Event law, health, safety and risk management. 9. Sporting events. 10. Mega-events. 11. Events in the public and third sectors. 12. Business events. 13. Cultural events and festivals. 14. Event impacts and sustainability. 15. Events and the mediamehr

Autor

Charles Bladen is an international academic, researcher and business consultant specialising in customer experience design.

James Kennell is Reader in Events and Hospitality at the University of Surrey, UK.

Emma Abson is Senior Lecturer on the Events Management courses at Sheffield Hallam University, UK.

Nick Wilde is Dean of Sports Business Management at the Global Institute of Sport in London, and a Visiting Professor at the Real Madrid Business School.
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