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Communicating Genetics

Visualizations and Representations - Previously published in hardcover
BuchKartoniert, Paperback
271 Seiten
Englisch
Springer Palgrave Macmillanerschienen am18.05.2018Softcover reprint of the original 1st ed. 2017
This book examines the visual representations used in the popular communication of genetics. The book will be particularly useful to scholars of public science communication and visual communication, practitioners of science communication, and scientists from a range of related life science disciplines.mehr
Verfügbare Formate
BuchGebunden
EUR106,99
BuchKartoniert, Paperback
EUR96,29
E-BookPDF1 - PDF WatermarkE-Book
EUR96,29

Produkt

KlappentextThis book examines the visual representations used in the popular communication of genetics. The book will be particularly useful to scholars of public science communication and visual communication, practitioners of science communication, and scientists from a range of related life science disciplines.
Zusammenfassung
Explores how genetics is visually communicated to the public

Challenges readers to consider the implications of how genetics is visualised in popular science

Examines the historical development of scientific representations of genetics to the public

Includes supplementary material: sn.pub/extras

Includes supplementary material: sn.pub/extras
Details
ISBN/GTIN978-1-349-95460-5
ProduktartBuch
EinbandartKartoniert, Paperback
Erscheinungsjahr2018
Erscheinungsdatum18.05.2018
AuflageSoftcover reprint of the original 1st ed. 2017
Seiten271 Seiten
SpracheEnglisch
Gewicht374 g
IllustrationenXI, 271 p. 73 illus.
Artikel-Nr.49547046

Inhalt/Kritik

Inhaltsverzeichnis
Chapter 1 Introduction: Visualizing Genetics for Public Readers.- Chapter 2 The Photographic View: Observational Record and Symbolic Excess.- Chapter 3 The Microscopic View: Miniscule Science and Art.- Chapter 4 The Illustrated View: Iconic Explanations and Figurative Metaphors.- Chapter 5 The Code View: Cracking the Genetic Code of Life.- Chapter 6 The Graph View: Navigating Big Data Science.- Chapter 7 The Structural View: 2D Realities and 3D Possibilities.- Chapter 8 Conclusion.mehr
Kritik
"Communicating Genetics: Visualizations and Representations is a thoughtful, important book that goes beyond theoretical discussion about visual representation of genetics. ... I highly recommend this book for science and technical communication graduate students (even if they are not studying scientific communication) and scholars and practitioners in these fields as well. I make this recommendation not only because of the important subject matter regarding genetics, but anyone who has a hand in creating visuals can benefit from this excellent study." (Diane Martinez, Technical Communication, Vol 65 (2), May, 2018)mehr

Autor

Han Yu is professor of technical communication at Kansas State University, USA. Her research interests include scientific/science communication, visual rhetoric, and intercultural communication. She is author of The Other Kind of Funnies: Comics in Technical Communication and co-editor of Negotiating Cultural Encounters: Narrating Intercultural Engineering and Technical Communication.