Hugendubel.info - Die B2B Online-Buchhandlung 

Merkliste
Die Merkliste ist leer.
Bitte warten - die Druckansicht der Seite wird vorbereitet.
Der Druckdialog öffnet sich, sobald die Seite vollständig geladen wurde.
Sollte die Druckvorschau unvollständig sein, bitte schliessen und "Erneut drucken" wählen.

Tourist Destination Management

Instruments, Products, and Case Studies
BuchGebunden
324 Seiten
Englisch
Springererschienen am08.05.20191st ed. 2019
This book provides a wide-ranging overview of the current state of tourist destination management and presents important recent research in the field.mehr
Verfügbare Formate
BuchGebunden
EUR213,99
E-BookPDF1 - PDF WatermarkE-Book
EUR213,99

Produkt

KlappentextThis book provides a wide-ranging overview of the current state of tourist destination management and presents important recent research in the field.
Zusammenfassung
Presents the current state of tourist destination management

Describes approaches for managing and marketing destinations

Explains efficient strategies to make destinations distinct

Includes numerous examples from destinations worldwide
Details
ISBN/GTIN978-3-030-16980-0
ProduktartBuch
EinbandartGebunden
Verlag
Erscheinungsjahr2019
Erscheinungsdatum08.05.2019
Auflage1st ed. 2019
ReiheTourism, Hospitality & Event Management
Seiten324 Seiten
SpracheEnglisch
Gewicht654 g
IllustrationenXII, 324 p. 105 illus.
Artikel-Nr.46156477
Rubriken
GenreWirtschaft

Inhalt/Kritik

Inhaltsverzeichnis
1 Social media usage among top European DMOs.- 2 Neoliberal collaboration of tourism academia and industry: The case of destination governance.- 3 The airline-airport-destination authority relationship: The case of Greece.- 4 The recent boom in Spain: Economic sustainability of destinations.- 5 Exploring tourist satisfaction and destination loyalty.- 6 Destination management through stakeholders´ collaborations.- 7 Food as a component in destination marketing.- 8 An application of the EU financial instruments for rural tourism development.- 9 Travel bloggers as influencers: what compels them to blog.- 10 Winery operators´ perceptions of factors affecting wine tourism development.- 11 Collaborative policy making and stakeholder engagement: A resident-based perspective.- 12 Non-constant reputation effect in tourism demand.- 13 Turnaround strategies in destination marketing organizations.- 14 Contemporary urban destination marketing: A comparative analysis.- 15 Competitiveness factor analysis of an operating tourist destination.- 16 A Strategic Approach to Managing Risk and Crisis at Tourist Destinations.- 17 How flow-based destination management blends theory and method for practical impact.- 18 French golf tourism and sustainable development.mehr

Schlagworte

Autor

Nazmi Kozak is a Professor in the Faculty of Tourism at Anadolu University, Turkey. He holds both Master's and PhD degrees in tourism management. His research activities focus on tourism marketing, the history of tourism, and bibliometrics. He is the editor of Anatolia: Turizm Arastirmalari Dergisi and the co-editor of Anatolia: An International Journal of Tourism and Hospitality Research. He has attended several universities in the United States as a visiting scholar.
Metin Kozak is a Professor in the School of Tourism at Dokuz Eylül University, Turkey. He holds both Master's and PhD degrees in tourism management. His research focuses on consumer behavior, benchmarking, destination management, and sustainability. He acts as the co-editor of Anatolia: An International Journal of Tourism and Hospitality Research and has been a visiting scholar at various universities in the United States, Europe, and Asia.
Weitere Artikel von
Herausgegeben von Kozak, Nazmi