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Communication in the Era of Attention Scarcity

BuchGebunden
143 Seiten
Englisch
Springererschienen am26.09.20191st ed. 2019
With a particular focus on social attention, the book highlights the need for an increased awareness about the agents that shape attention in our society, the effects that these agents (attempt to) produce, and the means by which individuals and groups may increase their control over personal and social attention.mehr
Verfügbare Formate
BuchGebunden
EUR53,49
E-BookPDF1 - PDF WatermarkE-Book
EUR53,49

Produkt

KlappentextWith a particular focus on social attention, the book highlights the need for an increased awareness about the agents that shape attention in our society, the effects that these agents (attempt to) produce, and the means by which individuals and groups may increase their control over personal and social attention.
Details
ISBN/GTIN978-3-030-20917-9
ProduktartBuch
EinbandartGebunden
Verlag
Erscheinungsjahr2019
Erscheinungsdatum26.09.2019
Auflage1st ed. 2019
Seiten143 Seiten
SpracheEnglisch
Gewicht340 g
IllustrationenX, 143 p. 1 illus.
Artikel-Nr.46726193
Rubriken
GenreWirtschaft

Inhalt/Kritik

Inhaltsverzeichnis
Chapter 1: Introduction.- Chapter 2: A Roadmap of Studies in Attention and Technology.- Chapter 3: Attentional Agency is Environmental Agency.- Chapter 4: The Economy of Attention in the Age of Neoliberalism.- Chapter 5: Brand Communication and the Attention Economy.- Chapter 6: Designing Envelopes for Attention Policies.- Chapter 7: Political Attention: A Genealogy of Reinscriptions.- Chapter 8: Consumer attention: Corporeality, surveillance and the attention enclosure.- Chapter 9: Productivity and Promiscuity: Paying Undivided Attention.mehr

Schlagworte

Autor

Waddick Doyle is the founder of the Global Communications department and Director of the Civic Media Lab at The American University of Paris, France.

Claudia Roda is Professor of Computer Science at the American University of Paris, France. She is the author of Human Rights and Digital Technology (2017).
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Herausgegeben von Doyle, Waddick