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Mobility-as-a-Service

The Convergence of Automotive and Mobility Industries
BuchKartoniert, Paperback
129 Seiten
Englisch
Springererschienen am07.07.20221st ed. 2021
Based on the author´s extensive field research, academic study, and professional experience, this book explores this very question as well as the underlying social, economic, generational, and regulatory changes that lead to a new mobility regime.mehr
Verfügbare Formate
BuchGebunden
EUR80,24
BuchKartoniert, Paperback
EUR53,49
E-BookPDF1 - PDF WatermarkE-Book
EUR53,49

Produkt

KlappentextBased on the author´s extensive field research, academic study, and professional experience, this book explores this very question as well as the underlying social, economic, generational, and regulatory changes that lead to a new mobility regime.
Details
ISBN/GTIN978-3-030-75592-8
ProduktartBuch
EinbandartKartoniert, Paperback
Verlag
Erscheinungsjahr2022
Erscheinungsdatum07.07.2022
Auflage1st ed. 2021
Seiten129 Seiten
SpracheEnglisch
IllustrationenIX, 129 p. 54 illus.
Artikel-Nr.50924448
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Inhalt/Kritik

Inhaltsverzeichnis
1. Introduction.- 2. Why Mobility as a Service?.- 3. Shaping the Future of Mobility.- 4. Forms of MaaS.- 5. A Business Perspective.- 6. The Way Forward.mehr

Autor

Malte Ackermann is the Professor for 'Mobility-as-a-Service' at Nuertingen-Geislingen University, Germany. Previously at Daimler, he led the introduction of car2go to the Chinese market and held project management positions at Daimler Financial Services. Before his professional career at Daimler, he was also a co-founder of a marketing agency, a start-up consultant and a product owner in a software firm.
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Ackermann, Malte