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PR trend society and communication

BuchKartoniert, Paperback
340 Seiten
Englisch
Hochschulverlag Mittweidaerschienen am02.12.2009
In May 2014, the Department of Communication, Public Relations and Advertising of the Faculty for Political, Administrative and Communication Science of the BabeÈ-Bolyai University in Cluj-Napoca, Romania, organised with the support of the Hanns Seidel Foundation in Germany a new edition of the traditional conference PR Trend . We are still using the general title PR Trend , even though some of the papers that where subsequently published where in the field of journalism, political communication or advertising, because the title was created at a conference brand in Romania. The present volume is not homogeneous because communication represents a field with multidisciplinary theoretical and methodological approaches. Sociology, psychology, semiotics, philosophy and economy are some of the main preoccupations favored by the authors of the present book. In our point of view, the themes of approach reflect the future tendencies in the field of public relations, advertising and of communication sciences in general. The volume includes a selection of articles from the conference 2009.mehr

Produkt

KlappentextIn May 2014, the Department of Communication, Public Relations and Advertising of the Faculty for Political, Administrative and Communication Science of the BabeÈ-Bolyai University in Cluj-Napoca, Romania, organised with the support of the Hanns Seidel Foundation in Germany a new edition of the traditional conference PR Trend . We are still using the general title PR Trend , even though some of the papers that where subsequently published where in the field of journalism, political communication or advertising, because the title was created at a conference brand in Romania. The present volume is not homogeneous because communication represents a field with multidisciplinary theoretical and methodological approaches. Sociology, psychology, semiotics, philosophy and economy are some of the main preoccupations favored by the authors of the present book. In our point of view, the themes of approach reflect the future tendencies in the field of public relations, advertising and of communication sciences in general. The volume includes a selection of articles from the conference 2009.
Details
ISBN/GTIN978-3-9812499-3-4
ProduktartBuch
EinbandartKartoniert, Paperback
Erscheinungsjahr2009
Erscheinungsdatum02.12.2009
Seiten340 Seiten
SpracheEnglisch
MasseBreite 148 mm, Höhe 210 mm, Dicke 21 mm
Gewicht494 g
Artikel-Nr.29239477
Rubriken
GenreLexika/Sprachen

Autor

Babe¿-Bolyai University Cluj-Napoca, RomaniaDepartment of Communication, Public Relations and AdvertisingChairMar 2012 - PresentDisciplinesSocial TheoryCommunication and MediaQualitative Social ResearchSkills and expertisePolitical ParticipationGovernanceComparative AnalysisSocial TheoryAcademic WritingScience CommunicationScience ... AccessElection StudiesSocial EntrepreneurshipNGOsCitizen ParticipationPublic PolicyGlobal InnovationStrategyOrganizational DevelopmentCase StudiesLocal GovernanceWeb-Site: https://www.researchgate.net/profile/Ioan-Hosu