Produkt
KlappentextCultural entrepreneurship uses culture as a way to understand innovative business ventures. Culture in this edited book involves the beliefs and values associated with certain forms of behaviour. This means the way individuals are involved in business ventures is based on their cultural ideas. This edited book focuses on how cultural entrepreneurship is an important way to understand how cultural products and services such as art, food, music and literature influence the development of business ventures. Thereby highlighting the interesting and unique way cultural ideas are embedded in entrepreneurial activities.
Zusammenfassung
Focuses on both creative and cultural entrepreneurship
Provides an analysis of emerging societal trends regarding cultural business ventures
Emphasizes the need for ingenuity regarding the incorporate of culture in entrepreneurship
Details
ISBN/GTIN978-981-19-2770-6
ProduktartBuch
EinbandartGebunden
Verlag
Erscheinungsjahr2022
Erscheinungsdatum20.07.2022
Auflage1st ed. 2022
Seiten175 Seiten
SpracheEnglisch
IllustrationenXIII, 175 p. 16 illus., 12 illus. in color.
Artikel-Nr.16533520
Rubriken
GenreWirtschaft