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E-BookPDF1 - PDF WatermarkE-Book
336 Seiten
Englisch
Springer Berlin Heidelbergerschienen am17.04.20132000
E-conomics provides readers with a roadmap to the landscape of the new Internet economy and serves as a reference to the economics of the information age. Written by communication economists and experts in the media business from the US and Europe, this book provides an in-depth analysis of the Internet revolution showing how the rules of business have changed. It takes the European telecommunications industry as a focal point and features strategies for a successful Network Economy. E-conomics is essential reading for economists, managers, and business strategists requiring an understanding of the dynamics of electronic commerce.mehr

Produkt

KlappentextE-conomics provides readers with a roadmap to the landscape of the new Internet economy and serves as a reference to the economics of the information age. Written by communication economists and experts in the media business from the US and Europe, this book provides an in-depth analysis of the Internet revolution showing how the rules of business have changed. It takes the European telecommunications industry as a focal point and features strategies for a successful Network Economy. E-conomics is essential reading for economists, managers, and business strategists requiring an understanding of the dynamics of electronic commerce.
Details
Weitere ISBN/GTIN9783642864827
ProduktartE-Book
EinbandartE-Book
FormatPDF
Format Hinweis1 - PDF Watermark
FormatE107
Erscheinungsjahr2013
Erscheinungsdatum17.04.2013
Auflage2000
Seiten336 Seiten
SpracheEnglisch
Illustrationen336 p. 914 illus. in color.
Artikel-Nr.7135852
Rubriken
Genre9200

Inhalt/Kritik

Inhaltsverzeichnis
Table of Content.- Foreword - The European Communication Council.- 1. The Internet Economy as a Strategic Challenge..- 2. Fundamental Principles of the Network Economy.- 3. The Media and Communications Sectors: A Review Looking Forward.- 4. The Emergence of the Internet Economy.- 5. Navigation Aids for the Internet Economy.- 6. Facts & Figures.- References.mehr

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