Produkt
KlappentextThe study deals with the multinationalization of European companies in the last third of the 20th century. Using the example of four large chemical companies (Bayer, Hoechst, Rhône-Poulenc, Akzo), she asks about the importance of multinational companies for the most recent globalization processes and the increasing interdependence in the world economy from a European comparative perspective. She shows that the company's strategic guidelines as well as the political and economic order structures changed fundamentally from the 1970s, and reflects on the challenges of this structural change.
ZusammenfassungHistorische Perspektiven auf die jüngste Globalisierung
Details
ISBN/GTIN978-3-525-37104-6
ProduktartBuch
EinbandartGebunden
Verlag
Erscheinungsjahr2023
Erscheinungsdatum15.05.2023
ReiheNach dem Boom
Reihen-Nr.Band
Seiten912 Seiten
SpracheDeutsch
Gewicht1439 g
Illustrationen88 Tabellen, 28 Diagr., mit 28 Schaubildern und 89 Tab.
Artikel-Nr.51217910
Rubriken
GenreGeschichte/Politik