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Managing Robotics in Retail

A Service Systems Perspective
BuchKartoniert, Paperback
313 Seiten
Englisch
Springererschienen am17.05.20221st ed. 2022
This book answers the question of how to manage service robots in brick-and-mortar dominated retail service systems to allow for key stakeholders´ adoption and to foster value co-creation.mehr
Verfügbare Formate
BuchKartoniert, Paperback
EUR117,69
E-BookPDF1 - PDF WatermarkE-Book
EUR106,99

Produkt

KlappentextThis book answers the question of how to manage service robots in brick-and-mortar dominated retail service systems to allow for key stakeholders´ adoption and to foster value co-creation.
Details
ISBN/GTIN978-3-658-37499-0
ProduktartBuch
EinbandartKartoniert, Paperback
Verlag
Erscheinungsjahr2022
Erscheinungsdatum17.05.2022
Auflage1st ed. 2022
ReiheMarkt- und Unternehmensentwicklung Markets and Organisations
Seiten313 Seiten
SpracheEnglisch
IllustrationenXXII, 313 p. 72 illus.
Artikel-Nr.50491203
Rubriken
GenreWirtschaft

Inhalt/Kritik

Inhaltsverzeichnis
Motivation.- Relevance.- Overall research design.- Structure of the dissertation.- Goal and structure.- Service-dominant logic as a research lens.- Service systems as a unit of analysis.- Frontstage service technology adoption.- Conclusion and summary.- Goal and structure.- Towards a definition for service robots.- Sub-study 1a: State of technology.- Sub-study 1b: State of knowledge.- Discussion and implications.- Conclusion and summary.- Goal and structure.- Conceptual background: Customers´ access to value propositions.- Sub-study 2a: Experimental field study.- Sub-study 2b: Exploratory interview study.- Sub-study 2c: Short survey and questionnaire.- Sub-study 2d: Scale development.- Discussion and implications.- Conclusion and summary.- Goal and structure.- Conceptual background: Frontstage service technologies.- Sub-study 3a: Exploratory interview study.- Sub-study 3b: Scale development.- Discussion and implications.- Conclusion and summary.- Objective and structure.- Conceptual background: Retail managers´ boundary role.- Research design: Exploratory interview study.- Findings.- Discussion and implications.- Conclusion and summary.- Goal and structure.- Conceptual background: Synthesized key insights.- Research design.- Requirement derivation.- Initial design of the artifact MARIE.mehr

Autor

Patrick Meyer graduated from Friedrich-Alexander-Universität Erlangen-Nürnberg (FAU) and Sungkyunkwan University, South Korea, with a Master of Science in Industrial Engineering. In 2021, he received his doctoral degree from FAU. Since 2022 Patrick Meyer works as a managing consultant and is an independent postdoctoral researcher at FAU.