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Sufficiency in Business

The Transformative Potential of Business for Sustainability
BuchKartoniert, Paperback
348 Seiten
Englisch
transcripterschienen am27.05.2024
Businesses want to be sustainable but how can they promote sufficiency? Sufficiency-oriented business models focus on creating sustainable value, promoting reduced resource consumption and adjusting production volumes to planetary boundaries. The contributors to this volume present real-life examples of sufficiency-oriented companies across diverse industries. These experts share their insights on sufficiency strategies in business, barriers and opportunities discovered, and the impact on customer behavioural change. They address the far-reaching changes in business, society, and policy required for this paradigm shift and suggest future research directions.mehr

Produkt

KlappentextBusinesses want to be sustainable but how can they promote sufficiency? Sufficiency-oriented business models focus on creating sustainable value, promoting reduced resource consumption and adjusting production volumes to planetary boundaries. The contributors to this volume present real-life examples of sufficiency-oriented companies across diverse industries. These experts share their insights on sufficiency strategies in business, barriers and opportunities discovered, and the impact on customer behavioural change. They address the far-reaching changes in business, society, and policy required for this paradigm shift and suggest future research directions.
Details
ISBN/GTIN978-3-8376-6910-7
ProduktartBuch
EinbandartKartoniert, Paperback
Erscheinungsjahr2024
Erscheinungsdatum27.05.2024
Reihen-Nr.2
Seiten348 Seiten
SpracheEnglisch
Gewicht540 g
IllustrationenDispersionsbindung, 13 SW-Abbildungen
Artikel-Nr.54324425
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Schlagworte

Autor

Maike Gossen (Dr.) is as a post-doc researcher at Technical University Berlin, Germany. Her research centers around sustainable consumption, sufficiency, sufficiency-promoting marketing and digitalisation.Laura Niessen is a researcher at the Maastricht Sustainability Institute. Her work focuses on sufficiency-promoting businesses, looking at what strategies they use and what their impact can be.
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Herausgegeben:Gossen, Maike
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