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Information and Communication Technologies in Tourism 2002

Proceedings of the International Conference in Innsbruck, Austria, 2002
BuchKartoniert, Paperback
526 Seiten
Englisch
Verlag Österreicherschienen am16.01.2002
Consumers, who are increasingly mobile and better informed, are becoming more demanding in the eTourism world. However, what role will mobile devices play in the communication process with marketing, strategy and other functions? How do online consumers really behave in this globalizing, converging, and consolidating tourism industry? How does their behavior differentiate them from other customers? To what extent will new technologies, expert systems, new types of online-available consumer or business databases, and sophisticated models influence traditional research approaches in both the tourism and information technology arena? What is the contribution of information technology to organizational performance and social welfare when considering the microstructured characteristics of the tourism industry? What new forms of intermediation will emerge?These questions have provoked a number of exciting responses. They are collected in this volume.mehr

Produkt

KlappentextConsumers, who are increasingly mobile and better informed, are becoming more demanding in the eTourism world. However, what role will mobile devices play in the communication process with marketing, strategy and other functions? How do online consumers really behave in this globalizing, converging, and consolidating tourism industry? How does their behavior differentiate them from other customers? To what extent will new technologies, expert systems, new types of online-available consumer or business databases, and sophisticated models influence traditional research approaches in both the tourism and information technology arena? What is the contribution of information technology to organizational performance and social welfare when considering the microstructured characteristics of the tourism industry? What new forms of intermediation will emerge?These questions have provoked a number of exciting responses. They are collected in this volume.
Details
ISBN/GTIN978-3-7046-6077-0
ProduktartBuch
EinbandartKartoniert, Paperback
Erscheinungsjahr2002
Erscheinungsdatum16.01.2002
Seiten526 Seiten
SpracheEnglisch
Gewicht1020 g
Illustrationen108 SW-Abb.
Artikel-Nr.17933564
Rubriken
GenreWirtschaft